Reduce the time your team spends copying customer details, passing on enquiries and preparing reports. CTB plans and builds AI marketing workflows for businesses in Thailand, connecting the tools your team already uses. Ongoing support is scoped separately.
Discuss your automation project
What is AI marketing automation?
AI marketing automation combines connected tools and workflow rules with AI that can interpret a message, summarise an enquiry or prepare a draft. It helps your team act on customer information with less manual sorting and copying.
For example, a website enquiry could become a short summary, a task for the right colleague and a draft reply for review. The details depend on your process and the connections your tools allow.
What we can help with
Get enquiries to the right person
Define the information you need from a new enquiry, who should receive it and what context they need to respond. Include a clear next step when information is missing or the request needs someone's judgement.
Explore enquiry qualification and routing
Keep customer follow-up organised
Plan follow-up messages and review requests around a clear trigger, an agreed channel and a stopping point. Decide which messages can run automatically and which your team should review.
Explore customer follow-up workflows
Make reporting easier to use
Bring the relevant figures into a report your team can act on. Agree what each measure means and which source it comes from. For local search, keep Google Maps visibility separate from enquiries and sales.
Explore tracking and reporting
Start with one process
Bring an example of a task your team repeats. We review the steps, the tools involved and where work gets delayed, then agree a practical first project. CTB plans the workflow, builds the agreed connections and automation, and checks it with your team using representative tasks.
Your project includes an agreed workflow plan, the scoped build and a handover for your team. Together, we define:
- What starts the workflow and what it should produce.
- Which tools need to connect and whether those connections are available.
- Where your team reviews the work or handles an exception.
- How to assess the result and who looks after the workflow.
Scope and cost
We quote after reviewing the process and the systems involved. The quote separates planning and implementation from any ongoing support. Software subscriptions, hosting and usage charges are identified separately, so you can see the cost of running the workflow as well as building it.
A focused automation might handle one task across a few tools. If you need a broader AI employee or custom agent, we scope its responsibilities as part of a separate build. You will know what is included before committing.
Frequently asked questions
Can you work with our existing tools?
We start there. Tell us which CRM, forms, messaging and reporting tools you use, including LINE Official Account if that is where customers contact you. We check their available connections and access requirements before confirming what can be automated.
Does every step need AI?
No. Many tasks work well with straightforward rules. AI may help interpret an enquiry or prepare a draft; your team can retain decisions that need judgement.
How will we know it works?
Agree sample tasks and expected results before implementation. Review accuracy, time saved, exceptions and the amount of checking your team still needs to do.
What happens after the workflow is set up?
Agree who handles errors, updates business rules and maintains the tool connections. Ongoing support and running costs should be part of the scope discussion.
Tell us what takes too much time
Share the task, the tools you use and what you want to improve. Craig Burton will review the context with you so we can discuss a suitable scope and cost.
Discuss your automation project
Based in Samut Prakan, we work with businesses across Thailand. Sessions can be held remotely, with on-site work by arrangement.